Thought Leaders Luncheon: Engaging Multicultural, Multigenerational Audiences In Marketing
Category: Event Calendar
Date and Time for this Past Event
- Thursday, Sep 15, 2022 11am - 1pm
Location
Lexus Lounge
Details
Join us for our first Thought Leader Luncheon of 2022-2023!
With the U.S. population becoming increasingly diverse, marketers are being challenged with shifting their general market approach to multicultural marketing strategies to better engage multicultural, multigenerational consumers. Solid commitments to inclusion, diversity, equality and representation underpin those strategies.
AMA Nashville and the Nashville Predators GUIDER Board team up to discuss the importance of DEI and representation in attracting diverse audiences, and how marketers can use these principles to reach and appeal to a brand's target audience.
The GUIDER program is the Nashville Predators’ DEI initiative.
